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New Longevity

Anne Basting

Forget Memory, Try Imagination!

For three decades, Anne has unleashed innate creativity in seniors, their families and caregivers, and nursing home staff. When memory fades, what survives is imagination, a creative force so powerful that it can break isolation, reconfigure relationships, bring joy. Don’t remember my name? No problem, please give me a new one. Just as it redefines communication, imagination also trains everyone in situations of care to discover strength, rather than focus on loss.  Bonds of love, trust, and dignity can be sustained through shared creativity just as well as shared memory. Creativity is therefore a fundamental skill both for individuals and for institutions. Anne’s methods are in use in all 50 U.S. states, and twenty countries.

Impact

  • Scientific studies confirm that TimeSlips' approach leads to significant improvements in cognitive function, quality-of-life, depression degree, communication ability, and emotion status

  • Improves attitudes towards aging and dementia among family members, elders, nursing staff and caregivers.

  • 54,000 elders served

  • 80 Creativity Communities of Care in 21 countries

Interesting fact from Anne:

"It’s been shown that those who internalize negative ideas about aging live 7.5 fewer years than those with positive attitudes. So, it is a health and longevity issue for everyone, even young people."

Plus

Ai-jen Poo

Domestic work makes all other work possible

Anil Patil

Putting carers on the global agenda

Sérgio Serapião

Creating a “gig economy” for seniors

Finding the answers to

How do we rebalance growth & security?

What is Longevity? Living with connection and purpose